ReferralFlo
Education

Your alumni are your admissions team

Nobody sells a course like someone whose career it changed. Give alumni and parents a real referral program — tracked per cohort, rewarded per enrolment, run in your school's voice.

Book a demoSee how it works
Programs per cohort or intake Tuition-credit style rewards Emails in your voice
Students studying together on campus
Northgate Academy
Refer a future student
northgate.edu/r/maya
Copy
Per enrolment$200 tuition credit
The problem you already have

"This bootcamp changed my career" is the most convincing ad you'll never run. It's being said right now — on LinkedIn, in DMs — and none of it connects back to your enrolment funnel.

What most programs do: an 'alumni discount code' announced once at graduation, shared nowhere, expiring quietly. Meanwhile paid acquisition costs climb every intake.
What ReferralFlo does: gives every graduate and parent a personal link, tracks referrals through application to enrolment per cohort, and issues the tuition credit or gift automatically when someone enrols.
92%
of consumers trust recommendations from people they know
Nielsen
20–50%
of purchasing decisions are driven by word of mouth
McKinsey
16%
higher lifetime value from referred customers
Wharton / Journal of Marketing
How it runs here

From a LinkedIn post to a new enrolment

Each step shows the human moment — and what ReferralFlo records beneath it.

1
Maya graduates and joins
Her completion email includes her personal referral link.
Advocate record per alum; programs per cohort
2
She posts her story
The 'I got the job' post carries her link — pre-written, one tap.
Clicks tracked with source and device
3
A reader applies
The application form credits Maya automatically.
Submitted → qualified as admissions reviews
4
Enrolment triggers the reward
Tuition credit for the new student, a reward for Maya.
Double-sided rules fire on converted (enrolled)
Why programs run it on ReferralFlo
01
Cohort-shaped programs
Spin up a program per intake, per campus or per course — each with its own rewards, emails and portal — and compare cohorts side by side in analytics.
02
Rewards that fit tuition
Fixed credits, milestone bonuses for repeat referrers, and a separate reward for the enrolling student — rules that respect how education pricing actually works.
03
Communication in your voice
Every email — welcome, application received, enrolled, reward issued — written by you, sent from your domain, with live preview and test sends before anything goes out.

“Our alumni were already posting about us. The program just gave those posts a link — and gave us a way to say thank you at enrolment.”

Priya Rao
Priya Rao
Admissions Director, Northgate Academy
Your voice, every message

Emails that sound like your school

Per-trigger templates with variables, live preview and test send — the enrolment confirmation reads like Northgate wrote it, because Northgate did.

Email templatesWinter Campaign
AdvocateAdminReferred friend
Trigger
Reward issued
Sender
rewards@acme.co
Subject
Your{{reward_amount}}reward is on its way 🎉
Hi {{advocate_name}}, great news — Jordan just converted. Your {{reward_amount}} reward has been approved and is being paid out.
Live preview · queued delivery with retrySend test

Is this the right fit for your team?

Built for
Bootcamps, course creators, tutoring centres, private schools and higher-ed programs where alumni pride and parent networks drive enrolment.
What's included
Programs per cohort · alumni and parent portals · application-to-enrolment tracking · double-sided tuition-credit rewards · lifecycle emails from your domain · analytics with CSV export.
Works with
Your admissions stack via Zapier and the REST API, plus an ambassador program for your most vocal alumni.
Everything included

The details that make it dependable

Programs per cohort

Each intake gets its own rules and reporting.

Alumni portal

Personal link, referral status, rewards earned.

Double-sided rewards

Credit the referrer and the new student.

Email editor

Your templates, variables, preview, test send.

Enrolment tracking

Application → qualified → enrolled lifecycle.

Fraud screening

Five layers before any credit is issued.

Milestone bonuses

Extra rewards at 3, 5, 10 referrals.

Cohort analytics

Which intake's alumni refer most — with CSV.

Common questions

Can we run separate programs for alumni and parents?

Yes — programs are independent, each with its own portal, rewards and emails. An advocate's master profile still aggregates their activity across every program they join.

When does the tuition credit get issued?

On the lifecycle state you choose — typically converted (enrolled). Rules are double-sided, so the referring alum and the enrolling student can each receive their own reward.

Can referral data reach our admissions CRM?

Referral lifecycle events flow out through Zapier, webhooks and the REST API, so admissions sees referred applicants wherever they already work.

Ready to grow with referrals?

Launch your program in days, not months. See it live in a personalized 30-minute demo.